Emmares: A Disruptive Innovation In Digital Ads

Emmares: A Disruptive Innovation In Digital Ads

Despite the rise of social media and unsolicited spam, which is never a good marketing strategy by the way, email remains the most effective way to nurture leads and turn them into customers. Although there are many reasons one should make email marketing one of their top priorities, here are the three main ones: Email is the number one communication channel. Did you know that at least 91% of customers check their email on a daily basis? That can’t be said of any other communication channel.

You own your list. On any social media platform, your account (with all your fans) could be suspended or deleted at any time, for any reason, without notice. However, you own your email list. No one can take those leads away from you. Email converts better. People who buy products marketed through email spend 138% more than those who do not receive email offers. In fact, email marketing has an ROI of 3800%. That’s huge! And if you are wondering if social media converts even better, think again: the average order value of an email is at least three times higher than that of social media. Email is simply the best way to make sales online but there are a number of sticking points. Recipients have a big challenge in the area of spam and solving the issue is one of the biggest problems in IT till date. For good email marketing results, proper targeting and segmentation are very important as this isolates only recipients who may be interested in the content.

Emmares is a game changer

This is a project that seeks to resolve the issue with spam for email users and also take into cognizance the interest of sellers or promoters on the other hand. The effort here is to get their message across to as many target readers as possible. It is to create a win-win scenario for both recipients and promoters. Another area of concern which the platform seeks to address is the issue of low quality content. The Emmares idea will result to an improved quality content, reduced spam messages and recipients will only get targeted messages in their inboxes. Quite disruptive as far as the market is concerned. Here is how it goes: Emmares will offer smart services with which recipients will take advantage of, and finally be able to get email marketing content that meets their standard, also customized for them depending on their interest and the part of the world they reside.

It’s about a spam-free world and playing a crucial role in discovering and realizing the potentials of an active content evaluation and smart delivery ecosystem. By leveraging the blockchain technology, Emmares will provide intelligent services, with the aim of giving information consumers access to information sources, a step that will lead to increased ROI. The platform has its tokens known as the EMA tokens that facilitates its activities. It has a reward pool that is assured by the service provider while the mailing recipient’s rewards are kept in their personal wallets. Everybody gets to benefit from Emmares, from publishers to buyers of the token to evaluators – takes care of all interests.

Useful Link:           Website | Whitepaper | ANN Thread | Telegram

Author Detail:

Profile Link:      OrangeSeller
ETH Address:   0x1461C3727dC461EfF7B32751dFf56c51c2218d5E

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